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Marketing
"A lunchtime green-themed pub quiz run by the Student's Union proved popular at Thames Valley University."
Engagement
Student Groups
Direct Engagement - Recruit student groups to participate on the travel day, either as volunteers or participants in the activities. This ensures participation and creates involvement at the grass-roots level.
Considerations:
- Should a student group event be organised, such as treasure hunt or 24 hour cycle challenge, etc?
- Should the event partner with student groups who have Green Travel objectives?
International Students
If the institution features a large number of international students, they should be considered within the marketing and promotion process.
Considerations:
- Are translations of materials required? Is the message conveyed clearly communicated?
- Other Campus/Buildings
- To what extent should the event be marketed at other campuses?
- Is there organisation resource available to support this?
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